Our Story
From slouchy backs to strong communities.
PHASE-1
We didn’t start in a fancy office. We started in pain — just like most people. What began as a personal struggle has now become India’s most trusted body wellness store.
Why We Started DROPIT LIKEIT STORE™
PHASE-2
As two young college students juggling fitness, learning, and side hustles, we noticed something strange — almost everyone we met was in some kind of pain. Be it bad posture from screen time, foot soreness from long workdays, or muscle fatigue from workouts, no one was talking about it and those who were... weren’t offering real solutions. That’s when we knew — we had to build something that actually helps.
To make every Indian stand taller, move freer, and live pain-free — one wellness product at a time.
OUR MISSION
We believe wellness shouldn’t be a luxury. It should be affordable, effective, and trusted by the people who use it. Our mission is to create a wellness brand that’s not just about products — but about building confidence, comfort, and community.
What We Stand For
OUR VISION
Real Impact Over Hype
We don’t follow trends. We fix problems.
Built by Hustlers, for Hustlers
Students, moms, workers, gym-goers — we’re here for the doers.
Community-Driven Wellness
Our customers are not just buyers. They’re our tribe.
Built by Two Guys Who Just Wanted to Feel Better
MEET THE FOUNDERS
We’re not some huge company. We’re just two young guys — always learning, always building, and always asking: “How can we help more people feel good in their bodies?” We’ve tested our products ourselves, collected real reviews, and gone door-to-door to get feedback — because that’s how much we care.
Names: Shivang Upadhyay & Dhyey Tanna